Dragan Pešikan is a media executive and producer with over 25 years of experience on television. Following several years working as a journalist for print media, in 1993. he joined the sports department of Channel 3 (“3K”) of Radio-Television Serbia (The National Public Broadcaster), as journalist and commentator. In 1994. he moved to the film department where he created the TV magazine “Short cuts” covering international film events.
From October 2000. to May 2006. he was Deputy General Manager of Channel 3 overseeing development and production of various broadcast programmes. At the same time he was the head of the Film and TV series programming for the channel.
During his time at Channel 3 he was creator, co-creator and producer of the biggest projects undertaken in the history of the channel, including: “3K Rejoicing”, “3K Check-In”, “General rehearsal”, “Candid Camera: No anger please”. He was also credited as director and producer of a number of documentary travelogues for 3K: “Simply the Best”, “Scandinavian”, “On the Other Side of the World”, “Spanish adventure “, “NBA – Spirit of the game”.